Property-based targeting isn't theory. Here's how contractors used HD Precision Marketing to cut waste and fill their schedules.
Verified
Address-level targeting, not ZIP or radius
Ranked
Every property scored by opportunity
9M+
Properties analyzed across markets
1 system
Targeting, creative, mail, ads & retargeting
Paver Installers
Cut cost per lead 58% by targeting high-value outdoor living homes
We isolated homes with patios, pool decks, and driveways in high-value neighborhoods, then delivered ads only to those addresses.
“We stopped wasting money on the whole city and started showing up exactly where the outdoor living projects were. Our calendar filled up in three weeks.”
Marcus Reyes, Owner
58%
Lower cost per lead
4.1x
Return on ad spend
212
Booked estimates
Pool Remodeling
Reached 6,400 verified pool-owning homes with one campaign
Property intelligence isolated homes with aging in-ground pools, then addressable ads delivered remodel offers to each address.
“Every lead now actually owns a pool. The quality difference compared to our old Facebook ads is night and day.”
Dana Whitfield, Marketing Director
6,400
Verified pool homes
3.7x
Return on ad spend
39%
More qualified estimates
Artificial Turf
Filled the install schedule in two drought-restricted counties
We targeted lawn-conscious homeowners in HOA and water-restricted zones with addressable video on connected TV.
“HD Precision found the exact neighborhoods where turf makes sense. We barely advertise anywhere else now.”
Priya Nair, Founder
2.9x
Return on ad spend
47%
Lower cost per booking
118
Installs booked
Your campaign could be the next case study.
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